Quick tips for running your site smoothly
Managing a website requires you to focus on many elements. You have to think of making your site appealing to visitors, and easy to navigate. Besides, you should ensure it is SEO-friendly and secure.
If you miss any of these points, you end up with flaws or glitches that slow everything down. As a result, you discourage people from visiting your site again.
Here are some tactics that help you run your website more smoothly.
Ensure your site is well optimized and has a good loading time
This is necessary for both retaining visitors and SEO purposes. Reason being, Google uses site loading speed as a ranking factor. There are several ways to improve your site's speed.
Optimize images by using smaller ones. Besides, resize images with large file size. You can download plugins like Wprocket, W3 Total Cache, WP Fastest Cache. As a result, you will enable caching.
While some plugins are necessary, others just take up space and memory on your site, and slow it down. Thus, you should only use a limited number of plugins. Moreover, you should only use that are necessary.
If your site is large with heavy traffic, a basic shared hosting account might not be enough. Thus, consider upgrading to a more robust hosting plan. A dedicated server provides greater resources. Hence, your server response time will not get affected. For more details on hosting plans click here
Security & Updates
Security is an increasingly important issue, because many sites get hacked daily. Besides, WordPress sites, in particular, are often targeted by hackers. Additionally, hackers target large sites, as well as the smallest sites. Hence, all sites are vulnerable. Here are some strategies to keep your site as safe as possible.
Improve UX and User-Friendliness
UX or user experience refers to the general ease and user-friendliness of your site. Thus, as you think about making your site run smooth, it is important to think in visitor’s perspective. Also, consider new visitor’s needs, as they are unfamiliar with your content or layout.
Make your menus and search functions intuitive and easy to navigate. Besides, you must ensure your visitors can easily find what they are looking for on your site. Additionally, make your pages and categories relevant and easy to identify. Have a search function that is easy to see and use.
Reduce clutter
Too many images, videos, ads, popups, and other elements make your site cluttered. As a result, navigation becomes difficult. Thus, you should focus on essentials like informative content and calls-to-action. Generally, make your website responsive.
Nowadays, more visitors access the internet on mobile devices. Thus, you should ensure your website is mobile-friendly. Responsive design ensures that your site is easy to navigate on all devices. Additionally, ensure you have contact information that is easy to find.
Ensure it is easy for visitors and customers to communicate with you, whether by phone, email, or live chat. Moreover, this information allows you to provide better customer support. Hence, it gives people a way to inform you of any problems on your site.
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